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Switchboard Webinar & Transcription

[00:00:00.870] – Lindsay (AppSumo)
What’s going on, Sumolings, thank you so much for joining us for another product walk through webinar. I am Lindsay. Today I am joined by the team over at Switchboard. This is a tool that allows you to easily live stream to multiple social media channels at once, plus tap into your network for maximum use. It is on at Sumell right now, starting at fifty nine dollars for a lifetime deal. Before we dive into the tool, though, I just want to tell you all a few quick things.

[00:00:29.910]
If you’ve been here before, you’ve heard me say this the first, you have any questions about the tool, the deal, how to get set up. Go ahead and leave those questions in the Q&A down below. This video will circle back to them at the end of the walkthrough. Second thing is, if you want to say hello to me, like Francisco just said hello, Francisco, or if you want to tell us a little bit about your use case, why you’re interested in switchboard, you can go ahead to do that in the chat room.

[00:00:54.300]
The third thing is that there will be a replay of this available. So if you need to step out or if you just want to watch this later, you can totally do that as many times as you want. All right. That is enough of me. Hey, Rudy, how are you doing? Fantastic. Thanks for having me today, Lindsey, appreciate it. I am excited to pass this over to you. Patrick says, Where will we get the replay, Patrick APRC Peatland in your email and so it should be available to you soon.

[00:01:19.630]
It’ll also be linked on the page indefinitely. Alex Hello, Francisco. Hello. All right, Rudy, I’m going to let you take it away. Let me know when you’re ready to take some questions or some questions or consider which which

[00:01:32.980] – Rudy(Switchboard)
how should we start first?

[00:01:34.610] – Lindsay (AppSumo)
Share. And then when you’re done with Springsure, I’ll come back for questions. No.

[00:01:39.100] – Rudy(Switchboard)
All right. Well, first off, folks, thanks for tuning in today. Again, I’m Rudy with Switchboard Live. And like Lindsey said, our goal is to make it really easy for you as a content creator publisher to expand your reach by streaming your live video to all of your social destinations. Right. Why would you want to do that? The main goal is you produce great quality content. It’s a given. You’re going to stream to your Facebook page, your YouTube channel, your Twitter account, your Twitter account, your LinkedIn account.

[00:02:09.730]
It’s that’s becoming more of the norm. But how do you go two and three and four layers deep? By using a tool like switchboard, we make it really easy for you to take that same stream that you would normally go to your own socials and include your, you know, sponsors and participants or friends or guests. You know, you can really start thinking about awesome ways to to leverage the people that are tuning in that have an affinity for the type of content you’re producing to be able to carry your stream so that when you go live, they go live at the same time.

[00:02:43.960]
So what I wanted to do was quickly just, you know, talk about our product, give a little demo on our interface, and then obviously, like you said, answer any questions you guys may have.

[00:02:55.720]
So what we’re looking at right now is what we call our workflow. And in order to get video in the switchboard and go live, there’s basically three main things that you need. One, you need a video source. Typically, a video source is going to come from an encoder, and that’s either going to be a piece of software like OBSS or ICAM or Wired cast. You can use a mobile phone product like Switcher Studio or Alaric’s, or you can use like a piece of hardware, like if you’re really a fancy dancy, you know, like high end kind of streamer alive, you solo or azurite, Hilo or MetroPCS, those are all different types of encoders.

[00:03:35.890]
And now we’re we’re starting to see is more cloud products. Right. So you could use a product like Stream Yard or you a studio where you’re producing quality streams and you want to maximize your reach, you want to feed them all into switchboard. And so what you would do is when you first sign up for an account, we walk this wizard. And just for the sake of time, you know, I’ve started this, but this is what the screen will look like, right?

[00:03:58.390]
You would come in and you have the ability maximized this to choose what type of encoder, whether it’s a mobile encoder, whether it’s a desktop encoder, cloud encoder or external color. So these are all the things that we were mentioning or that I was mentioning, rather, for you to choose from. So what I’ve done is I’ve just selected desktop a coder. Pretty straightforward, pretty easy to use over. Yes, that’s what I had running on my PC that I have right here.

[00:04:22.360]
Right. So why don’t you do that? The next thing you need to do is you need to configure your encoder to send video into switchboard. How do you do that? Two things. One is the stream key and then the server your information and you get that information from right here.

[00:04:39.220]
So what we want you to do is basically select the the the entry point that’s closest to where you’re located, where your encoder is located. Even though we’re using a cloud application, it’s accessible throughout the Web. There’s cases where you’re in code or maybe in a different location than when you’re located. So you want to make sure that you choose an ingestion point ingestions zone that’s closest to your encoder. So we have a whole slew of different types of ingestions on here.

[00:05:08.650]
I’m located in Philadelphia, so I’m going to choose as is and that’s what you have listed here. But we also have different zones for different areas throughout the world, essentially. And if you don’t know you’re located and you don’t know what to pick, you can always just pick either us geo or you could pick global, which will which will route your signal based on the location of your encoder to the best one that’s available for you. So now that you’ve got near your your zone selected, the the key thing that you need to put into your encoder is your stream key.

[00:05:39.950]
So this is unique to each user of switchboard. That stream key is provision for you. And think of it like your phone number or. Yeah, just keep it like that. Think of it as your phone number. Right. Or something that’s unique to you that you will put into your encoder. That’s going to be recognized by our system and allow you to stream video with one cool thing is, you know, obviously if you’re doing a screen share and you don’t want anyone else to see your stream key, you can always just hide it, kind of mask it out if there was.

[00:06:09.550]
Never a problem. You needed to reset your screen key or if you felt the dream key was compromised, there’s a button here that if I wasn’t live, you can actually reset that.

[00:06:20.650]
So as you see, I have video coming in to this confidence monitor from an encoder that I have running. It’s just looping video.

[00:06:29.110]
You can tell that it’s receiving video because you have this awesome green dot. Here’s the resolution. Here’s the bitrate. So video is coming in right now. If I wanted to listen to the the audio that’s coming in, I can actually hold down this button right here. And, you know, you guys can hear it, but audio would be playing just to verify that video and audio is coming in to switchboard. Next, here’s all the geeky stuff, right, so we we have this information here, if you really want to kind of geek out and look at it, we have the status.

[00:07:01.470]
You know, when you started this stream, how often were polling bitrate aspect ratio? Chodak all the real kind of like nitty gritty with regard to the screen. If your streams work working, that’s and you see this green dot, you’re good to go. Right. And then the last option we have here is, you know, basically the name of the encoder. So this is obvious.

[00:07:26.070]
But the cool thing is, you know, once you once you’ve identified your encoder and it’s configured and you happen to manage whether it is multiple. Yes. Encoders or maybe there’s multiple ingestion points, you can actually rename this. Right. So if I wanted to say this is really I can rename this to be. Absolutely. And now this workflow is you know, I’ve labeled it something that is germane to me. And then if I have a bunch of workflows, meaning a bunch of inputs where I need to manage multiple events going on at the same time, and I want to quickly be able to, you know, visualize which one is espere, to which encoder I can even sort of color right.

[00:08:04.920]
To something kind of neat and cool for you to do. So that if I had a list of all different encoders here, I can quickly know from a from a color perspective which one is assigned to that input. So this is when we refer to as a workflow and coder. That’s what we mean. It’s a relationship between an encoder, again, where your video is coming from and to an entry point inside of switchboard. Now that you’ve got video coming in, the next thing you need is destinations, where are you going to stream your video to?

[00:08:38.700]
What platforms are you going to streaming video to?

[00:08:41.490]
So we make it really quick and simple for you to be able to select from, you know, one of the most popular ones here, Facebook, Twitch, YouTube, Twitter sites, Periscope.

[00:08:51.600]
Or you could just click on this button right here.

[00:08:54.000]
And we have a wizard will allow you to walk you through the ability to create this new destination. Right. So this allows you to come and just see the ones that we have integrated. And if we don’t have a destination that you’re trying to stream to, you can always refer to our tampoe customer. Tempy is pretty much the, you know, the catch all. It’s the basic way for you to publish video to a destination that’s not here.

[00:09:21.660]
And all you need to do, just like we grab and configure our encoder, you just need your server euro and stream key of where you’re publishing that video, too. But what we’ve done is we’ve went ahead and integrated with Facebook and YouTube and Twitter and LinkedIn and Twitter slash periscope. And if using a product got the cash, you can use that as well to really make it streamlined and easy for you to select. What destination do you want to go to and then go live?

[00:09:49.420]
So for the sake of time, I’ve as you can see, I repopulated my YouTube channel here, right. If I want to make sure that it’s working and everything looks good and it’s connected, I can actually click on this icon right here.

[00:10:03.220]
And it’s going to take me to my YouTube page. So, as you can see, consider some testing here. But these are this is my YouTube page as well. What I also want to show you is how do you add destinations that that you’ve had already established within your account? So just like I mentioned right here, a new destination, I can always choose existing destination. So these are destinations that have previously added to my switchboard account that aren’t active on its current workflow.

[00:10:36.130]
So when I’m going to do for this demo, select my YouTube channel as well as my Facebook page.

[00:10:42.730]
So these were destinations that are pre added already and as you can see there, that are added directly to my to my workflow and the right here.

[00:10:52.600]
For some reason, I wanted to get one, get rid of one of these. I can easily do that. I can just click on this X right here. And what this does is it does not remove it from or delete it rather from my my account. It just removes it from this group, from from this workflow group that I’ve set up. So just to kind of showcase this, I’m going to get rid of Johnny Switch. And in fact, what I want to do is I actually want to create a new group where I just want to have that destination by itself, essentially, because maybe that’s a channel where I want to make sure that the title and the description is different than what I have in this primary group.

[00:11:34.720]
And to do that, you just click on Newgroup and I could label this, you know, I say some M0. And jumping the gun here, but here is a template, right, and a template is what we call and what we use for you to be able to create the title and the description, all the information that gets posted to your live stream. So the whole thing is if you have all these destinations, you don’t want to have to go to each destination and type in the title and description.

[00:12:07.310]
We make it really easy for you to be able to publish, you know, that title and description on a per group basis. So for the second group that I’m creating court apps in my demo, I’ve chosen this this template that I preset. And here’s that, the information that’s here excuse me, the title, the title of the stream, the category that’s applicable for YouTube.

[00:12:32.420]
And here is the description that actually gets posted. Right. So I have that here at a period. So now if I had save.

[00:12:40.740]
It’s going to apply that to this new group, and what I want to do, like I mentioned earlier, is I want to go and grab that existing destination, Johnny Switch, and I’m going to add him to that second group.

[00:12:52.980]
And so what you’ll see is I have I’ll have two groups, one with these two destinations and a second group all by itself, which is one destination with a template that is different than this other group that I have.

[00:13:06.690]
And this this is a great way where if you need to to manage the title and description or from an organization standpoint, whether or other there’s a show you’re doing right. And you have certain groups that you want to go live at certain times. You can definitely leverage Switchboard’s group feature to allow you to do that so you can have a set of destinations of one group and you can multi select and then go live. I can have another set of destinations and I can go live.

[00:13:36.120]
You always have the ability to individually go live to all of them, like one at a time, or you can select them as a group. So right now I have two groups have two different templates selected and I also have my destinations. So how do I create the template? So let me kind of jump ahead of myself. Are May many was located up here in the upper left hand corner and I can switch between my different workflows. Here’s my destination manager that we have here, and this will list all the destinations that I have with my account.

[00:14:11.190]
So for this particular account, I have four destinations. And you could tell that these two destinations, as well as this destination, it’s already assigned to that work group that I already have here I’m sorry, workflow that I have set up already. This one right here, our switchboard live destination is in my account, but it’s not assigned to any workflow. And if I wanted to change the name of of a destination, duffing could do that here so I can open up the field and I can edit it to my liking, but by default, it will automatically pull the destination name that’s preset from your account, especially for using in an API connection.

[00:14:51.810]
So next, let’s go to templates.

[00:14:54.690]
So here’s our template manager.

[00:14:55.920]
Template manager allows you to create the think of it as a a little notepad, right where I can come in here and pre pre game or prevent my upcoming live streams. So if I know that I’m doing a stream on Friday and I know the content and the materials that I want to have in there, I can use our template feature to come in pre populate all the information that I want applied to that live stream ahead of time. So the first thing you would do is you can either create a new one or you can copy from an already existing one.

[00:15:30.840]
So this one, as you saw, I have switchboard plus ASIMO. So let’s just say I wanted to to create a new one. So this one is going to be today’s date, which is two one. Automatically saves there’s no save button, it just, you know, once you input information, auto saves and you can tell that the name of the template is updated here, these two fields are only internal to you, meaning you have the ability to put in comments or notes or whatever information that you want.

[00:16:02.010]
You and maybe other team members that are in your account to be able to see that pertains to this template, this category. Now here, this information rather than out here, is all the stream information that’s public.

[00:16:16.500]
This is the title that gets published to your Facebook page or your YouTube channel. Assuming you have the native connection.

[00:16:24.510]
Here’s the category that’s applicable to you. So these are the exact same categories that are there on the YouTube platform and then obviously the description. Right. So if I want to add it this.

[00:16:41.990]
Is awesome. So, again, if I had all my information set up, I can copy paste, you know, hash tags, emoji emotions were emojis, right? Sorry, any of that information that you can pop in here, your URLs and so forth.

[00:17:00.880]
Now, here’s where it gets really, really awesome when you why you would want to leverage multiple templates. So currently I have the two groups. I have two different templates. Let’s say, you know, template A had a different URL. Right. So it’s hey, thanks for checking out this webinar. This is awesome. You know, please describe. Right.

[00:17:21.420]
And then I can have a call to action to a to a to a website or a newsletter that’s specific to these set of channels. And then I can have another template that has a whole different title and description that’s really unvoice to the destination that I’m streaming to with another set of either uptimes or call actions. So you could really, you know, customize the titling and description and then also from a marketing perspective, really dictate where and what you want people to do once they watch your stream.

[00:17:53.920]
And it could be, you know, specific to the destination just for me, too. So, you know, as you start to think about why am I streaming to more channels, why am I inviting people to carry my live streams? You can really cater the message to that platform. So like, say, for example, I was streaming this to Lindsey Page. Her description would be totally different than what it was on my page. I would say, hey, I’m live with Rudy.

[00:18:16.480]
Check out this awesome stream he’s streaming. Right. Whereas me, I’m I’m like, check out my apps in my demo. So, like, you can really, you know, customize the messaging on a per group basis based off the destination’s Yoshimoto and the Lasley tags. So tags allow you if you ever watch like a YouTube video and you see like the hashtags underneath the videos or the elements when you’re where you’re searching for different types of videos within YouTube, this is where you input that information.

[00:18:46.090]
So if I wanted to have this sign to the channels that I’m streaming to type it in and you can add multiple tags and for YouTube, I’ll take the first three tags, whether they’re in this field or in the description and populated right below the actual window so as to search for. A stick with the right. Also. Anyway, so now I have this new template that’s labels which were perhaps similar to today’s date, and I can go back to my workflow and I can apply that.

[00:19:26.020]
Well, it’s already there. It’s already being applied. But if I realize I want to make a change to that or I need to edit that, there’s a little pencil icon right here allows you to do that. I can click on this pencil icon and I can change. Oh snaps. I made a typo. Right. So it’s not due to let’s go back and make that two one right. And so this is where, you know, you’re able to do that.

[00:19:48.040]
If I wanted to choose the other template that I created, I can come and select that as well. And there’s information is all right here. So you have the ability to kind of pick and choose what template you want to apply to that. Now, let’s go here.

[00:20:03.790]
Save. And I think the last thing we just need to go live, right, so let’s do this. So we’re going to select this group right here. So this is going to stream to this YouTube channel, as well as this Facebook page that I have preset. So I have multiple ways to do that.

[00:20:23.810]
I can individually select one at a time and then go life. I can hit this button right here and go life. I can group select all of these and go so you can really control how and when you want to start the life experience. And what it’s going to do is grab this video and it’s going to publish it at that time to those destinations. So now I’m just going to select this guy. I’m going to go live. And it takes about about 30 seconds or less, depending on the platform you have reconfigured to send video to those destinations.

[00:20:59.130]
Just one thing to kind of keep in mind. This right here is just a confidence monitor. Our whole goal is just to make sure that your live video is coming into switchboard, that you could see it. It’s there. You know, things are working. It’s inherently going to be about 20, 30 seconds behind because it’s there for just more of a confidence to make sure that things are working. If you want to, you know, verify, you can actually go to the different destinations and see between your encoder and your destination.

[00:21:30.510]
How short of a time elapse it is. It’s we’re not doing anything with the video. We’re not holding on to the video. It’s coming in and we’re sending it right back out as fast as you can. So from a latency standpoint, it’s it’s really it’s nonexistent for that matter. So now I’m live, right. So I can click on this info button and I could see all this awesome information. I can see the destination’s live. I could stop it.

[00:21:55.290]
I can copy this URL, play out your clipboard. I can see how long I was live, if I wanted to look at it from the Facebook back in. Right. The producer link and see all the information there. I can click on that.

[00:22:08.640]
And then again, we have all the, you know, nerdy, geeky stuff here that pertain to the stream. And the once the stream is actually live, when we start pulling from the destinations, you’ll see, you know, some of the the the analytics that are tied to it as well. Right. So let’s do this. So for now, I’m going to click on this Facebook icon to go directly there. And of course, I’m not logged in to my Facebook page.

[00:22:35.190]
So let’s go to my YouTube channel. And we’ll come back to Facebook well, at the end. So here we go. All right, so we’re live on my YouTube channel, and here is the information. Testament’s which cloud? Here are the hash tags that we have here. And here is the description and title that’s coming that came from that template.

[00:23:02.040]
Right, so I’m going to go back and I can see that this information is here.

[00:23:07.670]
We also, while you had the video open, as people tune in and watch, we are our platform is able to pull and see and show you how many concurrent viewers are watching on the screen. And so you can have some visuals. You can have a visualization to see how many people are tuned in, why you’re alive. So we think that’s, you know, obviously really helpful. And that number actually rose up to here as well. One other cool thing that we thought, so let’s say you’re, you know, let’s go back here real quick, we’re alive and we realize like, oh, this is the wrong information or the wrong title or I need to change something while I’m live.

[00:23:46.790]
So instead of having to go and back in a switchboard and stop it or log into YouTube and commit one sec here to meet this.

[00:24:01.900]
Confuse me here, and I realize that, you know, the title is wrong with the description is wrong or instruments of channel where I don’t have, you know, access to you actually can update the title and description on the fly. So, like, if I wanted to change this to the other template, I can definitely do that just by selecting it and hitting save. And what this will do is this will update that stream, you know, automatically.

[00:24:27.940]
So now when I go back and I hit reload, so this testing was switchboard cloud will update to the new descriptions of fresh.

[00:24:40.550]
Switchboard plus Ximo date and a webinar and here’s information, so this would be the same if someone, you know, tuned in a couple of minutes late, they would see the updated title and description versus what you actually published.

[00:24:53.270]
So that’s an obviously a very, very awesome feature that allows you to, you know, update a stream. So let’s say you have a four hour show that’s going on and you’re streaming it, you know, all day and have different segments. So you can come back in and you can adjust the title and the description depending on, you know, what’s live, who’s showing up, who’s talking from within switchboard. So really, really powerful tools that allow you to use that.

[00:25:17.830]
And now let’s go live on my other YouTube channel. So let’s check which one this is. This is that other template and we’re going to go live here. And so what we have is we have this group set right here, we’re going live, and then we also have this group right here. We’re going live on as well. And like I said is as people tune in, the viewers will show up. They they will the counter will grow as more people tune in and so forth.

[00:25:52.870]
Another cool thing that we have is let’s say you’re screaming and you want to just test out the page, right? You want to stream to your own YouTube channel or your own personal wall.

[00:26:03.820]
We have this slider right here that allows you to make a page, either public or private.

[00:26:10.150]
So if there’s, you know, an event that you’re doing and you’ve already added in the destination, but you want to go live and not have it be seen on, you know, to the public, you can actually, you know, enable this this private feature and this will turn that stream private so that only you could see that you know why you’re alive. And since I you know, obviously with a demo I didn’t get, it did not log into my Facebook page with this test account, when I’m going to do just to show you guys is we’re going to grab the official switch for live Facebook page, which is public to everybody.

[00:26:50.690]
So if you’re watching News Stream or if you’re following, you know, Switchgear live Facebook page, I’m sure Rachel on a team is going to get mad at me for going Liben on our Sociales. But this is just to show you, hey, we’re alive and we’ll be able to see it because I wanted to make sure you guys can see that. So now let’s make sure I title and description makes sense and we’re going to go live. So now we’re going to go live to Switchboard’s official page and then we’ll be able to tune in and watch it there.

[00:27:17.750]
So let’s go back here and let’s check this. So we’re live on Johnny Switch, rely on Jane Switch. Now, let’s see, Jane switch. Oh, there you go. So I forgot to do that. So here is because my my username doesn’t see that page. It’s private to me. So you can actually do that on the fly. So that’s something where, hey, if you needed to take something down, you can quickly just market private or you can stop and boom, it’s it’s changed.

[00:27:56.260]
And if I wanted this to be public, I can just go back and go back to the page and it should become public and give it a couple of seconds to refresh. And there we are, so I totally forgot about that.

[00:28:12.860]
So, yeah, so now we’ve able to see the private public feature and then let’s go check on our official switchboard life page, because I’m not logged in, but it’s public. And here we are, switchboard plus asima webinar. We’re like, thanks for checking out this webinar. So now we’re live on the official page and it looks like six people have already tuned in via our switchboard page. And as you can see now, it’s starting to grow.

[00:28:38.600]
So right now, I’m live on two YouTube channels, a Facebook group and our public Facebook Facebook page.

[00:28:48.910]
So that’s, you know, quickly the power of leveraging switchboard, going to all the different destinations and being able to to manage that.

[00:28:59.980]
So one of the things that I wanted to make sure I cover, because I’m sure there’s probably questions and with regards to this, even on Idil page is our stream share feature and stream share is is a way where kind of to the point I was mentioning earlier, actually, let me do this. Let me stop this, because this isn’t really, you know, valid streaming information, but streams share allows you to send an invite.

[00:29:23.530]
Right. So let’s say I was going to stream to Lindsays or at Sumo’s page, probably something we should have done. I could I could have send in an email inviting a stream share. So how do you do that? So you click on this stream share option and this would be an email invite to that person to say, hey, you know, switchboard.

[00:29:46.710]
Now it’s webinar. Put some information in here to kind of say, hey, this is really a switchboard, Leslie, like we spoke with last week, we’re going to stream to the ABC Facebook page. We’d love for you to add and we love for you to authorize the destination. And you have two options here. So let’s say this is something that’s ongoing. Right. I want to do this every week. And Lindsey said, you know what, really, every time he goes live, we want your content because your content is awesome.

[00:30:13.640]
I can leave this blank. And every time we go live and we turn on that destination, Lindsay’s Facebook page or abstemious Facebook page will receive that content. But there could be a case where, you know what we want you to stream. But after the events over, we want to revoke the ability for you to stream to my page so you can just fill in an expiration date here. So if I wanted this to expire at the end of the month, I would just fill in this field, you know, follow the appropriate field information here.

[00:30:43.100]
And once that date and time hits, that destination is no longer available inside of my switchboard account. So it essentially revokes it. So from a security standpoint, you have the ability to create this expiration date, if that makes sense. So next is I’m go to the next field, is this is where you actually provide the information to reassure me too?

[00:31:05.290]
So I would put in a walk by Paul and then her email address. So for the sake of this, I’m just going to put.

[00:31:20.120]
And then contact phone number, so Senate invite Cebull switchboard sends an email to which would have been lindsy to say, Hey, Rudy wants to stream to your Sociales, click on this link.

[00:31:33.200]
You get this email invite, click on this link and fill out this fill out the form and authorize your Facebook page or your YouTube channel or your Twitter account from your computer.

[00:31:44.840]
And once you’re done, that will then show up inside of my switchboard account. And the reason why we allow you to do this, because let’s imagine if you’re inviting, you know, 10 or 20 people, you could just start firing off and sending out all these invites to multiple, you know, different folks to be able to do that.

[00:32:01.490]
And then once you’re done, if they went through that process, their destination would then show up inside of your destination manager. So it would be listed here as a destination. That’s a shared, you know, from from Lindsey or from Rudy, number two. And then I can add that to a workflow and then go live. So that’s that’s the extreme power of leveraging, you know, switchboard. And obviously the stream share feature with the five step deal, we have the ability for you to have what we call a branded stream share page and a brand extreme share page is a way that allows you to brand the event with your graphic, your title description.

[00:32:46.610]
And you could just take that page URL and emelle that out to the people that you want to participate in the street. And instead of it coming from our system, you could control whether it’s an email blast or a newsletter or, you know, just individually you’re able to disperse, you know, who you want to opt in their socials. And then when they fill out the form, all of those destinations, then show up inside of your switchboard account and you’re able to add a control and really populate what destinations you’re going to stream live to at the same time.

[00:33:21.530]
And and so, you know, I think, you know, for now our goal is really just to kind of come in and quickly show you, you know, the power of for alive as well as, you know, leveraging in our product, our streams, your feature, and then obviously answer any questions that you may have.

[00:33:39.590]
So so any any questions we can start taking from the audience?

[00:33:44.370] – Lindsay (AppSumo)
Absolutely. Let’s do it. All right. Sumolings, do you have any questions? You can leave them in the Q&A box. I’m going to go through the ones that we have here. Any plans in the future to have your own encoder so we don’t need an external one?

[00:33:57.150] – Rudy(Switchboard)
That is a great question. Yeah, I would love to be with you right now, that’s not on a road roadmap, but that’s definitely something super interesting.

[00:34:06.990]
We thought about doing so. And if we do do that, it’s going to it’s going to definitely be something from mobile because we believe that, you know, just to society and everyone’s going mobile. First, let’s make it really easy for you to be able to go live from your phone. How cool will that be? So if that’s something we do comedy, it’s going to definitely be a mobile first encoder and then kind of expand from there.

[00:34:35.190] – Lindsay (AppSumo)
Well, I like that. That is fun. Will you add more server locations to make them closer to our audience and does it even matter? Great. Great question.

[00:34:47.550] – Rudy(Switchboard)
So we’re constantly we’re constantly improving our streams, our stream ingestions zones. So, you know, behind the scenes, even though it says USD, there’s data, there’s pops point to presence all up the East Coast. So from Miami all the way up to Toronto. So no matter where you’re located, our goal is to make sure we we put a encoder, Louise. We put indigestion closest to your encoder. Right. And it doesn’t matter. Yeah.

[00:35:17.820]
So your goal is you want to create the least amount of resistance or Hoppes or steps it takes to get your video from your encoder to switchboard. So for us, making sure that one you select, you know, the right one will help you make that happen. And two is as far as we can continue to populate the different zones, it’s just going to make your latency a lot lower. And, you know, unless there’s opportunities for for things to get prolonged from a treatment perspective.

[00:35:51.690] – Lindsay (AppSumo)
So it does matter in the world of streaming as well. Awesome, can the screams be recorded?

[00:36:01.960] – Rudy(Switchboard)
Can be recorded, so what we built is first is like how do you manage the multiple inputs and outputs? Like that was our first goal. This is a product that we built for us to work with customers that we were using. So right now, we don’t have that support for recording streams, but is definitely something worth thinking about. And just frankly speaking, once you start recording strings, then we have to be able to support storage and archival and then, you know, there’s things that’s involved with that.

[00:36:30.670]
So we wanted to first make it easy for you to get video and video out and then kind of go from there.

[00:36:37.090]
But if you need to stream a screen, a stream recording, you can always go to YouTube, you can always go to Facebook and you could download the archive that you have. But what I would recommend, if possible, and you should be doing this no matter what, as you should be recording at your encoder, because that’s where you’re going to get the best quality stream, right. Sorry, the best quality archive should be done on at the encoder level because you’re not going to it’s not going to be affected by, you know, the streaming quality, the, you know, the transcoding that happened.

[00:37:06.100]
It’s best to record at the source if possible.

[00:37:11.060] – Lindsay (AppSumo)
How can we scream to our own website without YouTube and other streaming platforms, do you have a player?

[00:37:18.180]
Great question. So we’ve been asked that maybe once before, I think so we we are definitely working on improving, you know, some innovation that we’ve done in the past specifically for customized customers that we have. So what we want to do, we want to make it really easy for you as a switchboard customer to be able to click and go.

[00:37:41.880] – Rudy(Switchboard)
We want to be able for you to add, just like we add a Facebook destination and embed player that gives you the embed code that you’re able to embed into a website. Right. And that’s how you will for that. We’re not there yet. We kind of jumped the gun and we thought we would you know, we thought there was an opportunity to present that. But we realized that, you know, we want to make sure that the product that we deliver to our customers is, you know, fully fleshed out and baked out.

[00:38:08.850]
So we decided to kind of pull back on that because that is in alpha phase. And, you know, this isn’t probably the best community to do that with and and really provide a product that’s fully baked. So that is something that that will be coming and that’s the plan. And we want to really make it really easy for you to be able to provision a player embedded where it needs to go and then make sure from a delivery standpoint it’s being delivered to the best of his ability.

[00:38:37.380] – Lindsay (AppSumo)
Awesome. Thank you. How can we stream simultaneous translation feeds from Zoom via switchboard?

[00:38:45.670] – Rudy(Switchboard)
Simultaneous translation, hmm, it’s a great question, I’m not sure is there is there any follow up with that or.

[00:38:53.230]
No, I don’t see anything here. They did ask another question, but it’s unrelated. Got it.

[00:38:59.150]
Well, I’ll take my best stab at it. So. So basically, whatever is coming into switchboard, we’re going to send it right back out. So typically, if the destination supports some type of localization on the fly, you know, I think that would be the one way you would want to, you know, leverage that there are, you know, either captioning or transcription services.

[00:39:23.080]
Third party that you would insert in probably at the encoded level, but without getting too technical, like you would have to suffer that at your source and then that would be a part of the screen. And the once is a part of the stream. If the player or platform supports that, then you would enable it there. So keep in mind where we think of us, like just a big bowl where a bullhorn is not the right term bowl. Yeah.

[00:39:44.740]
Where you were just, you know, you making sure you get it everywhere you need to go. So whatever is coming in, we’re going to send it out that same high quality. And and just to quickly add to that, if you’re sending, like, bad video, we’re going to send that video. So you want to make sure that your audio is good, your video is good because whatever comes in is we’re going to send it right back out at that same that same level, whether it’s good or bad.

[00:40:07.340]
Well, thank you.

[00:40:09.040] – Lindsay (AppSumo)
What is the streaming limit per month if you get five codes streaming one per month.

[00:40:15.790] – Rudy(Switchboard)
So right now there is no limit. So if you need to stream, you know, you know, two hours a day for the next 365 days, go for it. Right. So. So, yeah. There’s no limit there.

[00:40:27.310]
Well. More about it, it looks like there were about 12 to 15 platforms, switchboard is integrated, two if three have similar codes, gives us 15 simultaneous streams. Why would someone stack four or five codes? Fifteen simultaneous streams, so they’re there, so there are a couple of ways to kind of skin this one would be if you need the ability to go to, you know, more simultaneous destinations, that’s a that’s the logical way, what you need to be able to add on more destinations.

[00:41:03.330]
Also, one of the things that we’ve gotten some awesome feedback from some of the community members with how our current system works with team members and users is the ability to have subaccount right. So it’s something that we’re working on where we internally we call it the agency model, where I’m a master at account and I have all these subaccount where Subaccount A or child account A may have five destination’s child account B may have five destinations, but being able to have those be allocated or pulled from my master account is what needs to happen.

[00:41:39.930]
So if you have multiple child accounts that you’re that you’re managing or or building or even, you know, leveraging as a service or service offering, you’re going to need to have more destinations to allocate to all of your child accounts. So that’s why, you know, going upstream to be able to add more destinations is probably in your best bet.

[00:42:03.180]
Well, thank you. What is the average latency on 10 AP streaming? Well, I wish I knew that, so I’ll answer it this way, so kind of to my point earlier.

[00:42:18.540]
You sent a video and a switchboard, and once we receive it, we’re essentially holding a frame of video, which is probably like two hundred and fifty milliseconds, which is like a blink.

[00:42:30.840]
Like you don’t even see that. It’s like super fast. So from a latency standpoint, it’s it’s inconsequential. You don’t even you won’t even recognize it. So our goal is to get video in and video out as fast as it can. So whatever your latency is from going from your encoder to YouTube, it’s is the same thing with switchboard, essentially. So that’s that’s our goal is to make you come in and go out as fast as it can.

[00:42:55.350]
And we’re constantly improving that as well.

[00:42:58.140] – Lindsay (AppSumo)
All right. I’ve seen these three letters pop up a lot. I’d like to stream live Google meat or zoo meetings. I’m not familiar with OB’s or other encoders. Could you give me a rundown on if we can do this? If so, what would be the most efficient way? Great question.

[00:43:15.670] – Rudy(Switchboard)
So the one that I know that I know that is a common use case. We have tons of customers that do. This is use zoom. Right. So for an example, his webinar right now, a couple of steps. You can go into a resume account. You can, one, enable live streaming. So Zoom inherently allows you to go to Facebook or YouTube, Facebook workplace, I believe. But then they have this option called custom live streaming service.

[00:43:41.590]
You configure that to point to your switchboard account. Now, this meeting goes into your switchboard account, and once it’s in switchboard, remember, the sky’s the limit so you can publish all the different destinations you need to go to.

[00:43:55.420]
So if I think Google, if Google meet supports that, which I’m not sure, I don’t I don’t believe they have the ability for what the term is called. Is our top out right. Being able?

[00:44:09.190]
Is that a cat like what it is that say I want to make sure it was get so much out of it.

[00:44:19.090]
But our top priority is what you need for your platforms to be able to get video into switchboard. Look, Francisco says hello, get to get video into switchboard. So as long as whatever cloud production meeting, platform service.

[00:44:39.130]
And, you know, when you sign up, you might if you’re thinking about this, maybe the second question is like how much is it cost and does it have an impact?

[00:44:45.490]
Because here’s where I see taking my my, you know, my meeting or especially now think about, like, how, you know, I’m sorry, I get excited and I start getting long winded. But hopefully this is helpful to some people. But like, think about like doing like a fireside chat.

[00:44:59.500]
Like this is kind of like webinar fireside chat. This is our stage. Normally I would be sitting next to you. You both have mikes and you’re like everybody asking me questions. But now we’re in two different locations. We’re doing this. But imagine if people wanted to be entertained by your cat and need rambling. They could do that, right? Because we would be streaming it to Facebook, we’d be streaming into YouTube, we would stream it to to live webinar, to hop in, you know, like here are, you know, awesome things that if they support our TPN or coming from a stage coming the switchboard, going to Facebook, going to YouTube, so, so long with an answer, as long as it’s in and out is supported, then switchboard, it can be a part of your you know, your live publishing stream chain of it.

[00:45:43.300]
Hopefully that answered it somewhere. Cat threw me off.

[00:45:46.880] – Lindsay (AppSumo)
Thank you so much. I tracked her down here. You can tell this. Is there a way to set some kind of paywall?

[00:45:56.770] – Rudy(Switchboard)
Paywall is a good Segway actually talking about events. Right now, we’ve asked that question, we’ve been asked that question and typically what folks are doing is they’re putting their enabling paywalls on. The destinations are going to write. So if it’s an event break or if it’s probably like a HOPPEN or so forth, that’s where the paywall component is supported.

[00:46:20.650]
And that’s what they do really well. They do the management. And so I would I would say 100 percent leverage that to to.

[00:46:29.880]
Leverage those platforms, they have to pay walls built in to use that, but what I will say is let’s say you do have a pay wall and you have an event that that you want people to learn about. You can leverage switchboard to stream it to like, you know, one or more social channels and say and the description you want to see more, you want to see the whole event, come here. You can direct them to your pay wall to sign up, to join the event, to pay, to attend.

[00:46:56.070]
Like that’s the power of leveraging, you know, multi streaming. You know, to be able to do that is not. It used to be cool to say you could go to all these different destinations, but now it’s like, how can you really leverage this to to get more eyeballs, to get more viewers, to get people to go and be a part of the event, to be a part of the conference. And that’s that’s where we are super passionate about, is like how can we make that repeatable and easy for you so that people will come to your event and pay and they want to, you know, come back again.

[00:47:29.250] – Lindsay (AppSumo)
Thank you, Sumolings, if you have questions, make sure you’re dropping them in the Q&A box, I promise I’m not skipping any, which is maybe why this is going to take a minute. I’m just going in the order which they were received. Mike asks, how difficult or time consuming is it for the stream share invitee to complete the form and opt in to share your stream?

[00:47:51.960] – Rudy(Switchboard)
Great question. Awesome Segway. I’m going to share my screen again. I think that was like set up. I wish it was right, but it wasn’t. So I’m just sorry guys. Think cooler by the minute. Yeah, I like it. So. So here’s what I have here.

[00:48:04.450]
So here are like, you know, when we started building this, this awesome product, we used to work with a bigger bean company like Monster Energy and Harley Davidson and Alienware. And it was like, OK, how do we get Ryders pages?

[00:48:17.490]
How do we get, you know, like Whurley and all these big brands to receive the livestream other than getting their their login information or making them an admin and all these kind of just convoluted solutions that didn’t work.

[00:48:32.010]
So this whole concept. Sure, it was was birth, right? Its first was the email then it’s like I have some people aren’t good with email.

[00:48:38.340]
And here’s the stream share brand new stream share page. So here’s an example of a page that we built in the past where Harley Davidson was on this cool broadcast and they were just getting some of some of their participants to opt in. And what they do is they come to this page, you can send us your URL out. They type in their name, their email address and phone number as well. And then once this field in form is filled out, you have the ability to just do this.

[00:49:09.690]
What better way? This isn’t a live event, so we’ll be fine. So you guys. And the two one five eight five three six three zero switchboard’s No. All right, so now this dropdown pops down. So I had the ability to go to YouTube.

[00:49:31.600]
I can go to Twitter, I can go to Facebook, I can go to Twitch. I’m going to LinkedIn.

[00:49:35.400]
So if I wanted to authorize my YouTube channel, I would click on this link. And this is going to basically say, hey, you, what channel do you want to add to switchboard account? So I’m going to choose my switchboard account. This is going to go and show me all my YouTube channels that Rudy has accessibility to. So, as you can see, there’s a switch and switchboard and all the different ones. So I can choose this test account that I have here.

[00:50:00.760]
Switchboard is going to get access. And keep in mind, this is all from the Web page and this could be anywhere in the world. I could send it to someone in Amsterdam and they could do the exact same thing. And then when they’re done. Get the green check for success I had done and that destination is now inside of that switchboard account now because I’m not logged into their switchboard account, I can’t show you that. But that’s the process.

[00:50:26.150]
Right. And now the fact that I’ve added in my destination, I can actually come back right the next time around and I can either revoke my accessibility to this to that channel. So I have the ability to come back and say, you know what, hey, I don’t want my channel to I don’t want you to have access to my channel. I can come back to this page and then do that. So so anyway, I just I thought it’d be great to kind of just show a brand new Springsure page.

[00:50:52.010]
Here’s another one we’ve done for cool event in Orlando. You know, you can kind of see you had this awesome here, a graphic. You have your logo up here. You have a title Slye title information here, and then you can put some awesome description here. So this was an event that happened, you know. Well, two years ago, wow. Yeah, twenty twenty one now, but for this strong man broadcast and they had a bunch of strong men who wanted to be a part of the stream.

[00:51:17.070]
And so this is what they did. So hopefully that answers the question and also give you a sneak peek in to see how this page is built and what it looks like.

[00:51:27.180] – Lindsay (AppSumo)
Thank you for some reason, whenever you stop sharing your screen, it turns you neon green and my green now.

[00:51:35.140] – Rudy(Switchboard)
Yeah, I don’t know business for anybody else. Oh my goodness.

[00:51:41.000]
This will be horrible. No, let me go back. Should I go back? No, you’re fine.

[00:51:47.520] – Lindsay (AppSumo)
You’re you’re not green anymore. All right. Very good. Did it do for other people? See, someone said yes.

[00:51:53.880] – Rudy(Switchboard)
Green. Interesting. OK. I think it’s hilarious.

[00:51:57.950]
With the forthcoming embeddable HTML5 player, will you include an embeddable chat feature for engaging audiences? Hmm, you know what, I’m to be honest, I think we’ve been super focused on finishing that. That’s interesting.

[00:52:19.740]
That’s something to add for second time, there’s probably some elements and I would love to explore more about like why he would want that.

[00:52:30.120]
But I don’t know, to be honest, like that’s just kind of caught me off guard, I don’t know, like that’s that’s something we can put in and and learn more about. I believe there are other chat solutions out there that may make more sense to maybe integrate with, to provide that have much, you know, cooler systems and and probably faster to do that versus just trying to build it. Think about it. Right. Someone’s done it already and reinvent the wheel.

[00:52:55.140]
So that may be the way we go. But but that’s interesting. So whoever said that, you know, I appreciate the the future requests.

[00:53:05.490] – Lindsay (AppSumo)
All right. These questions, we have a couple of questions about can I stream pre-recorded videos as lives? Angel asks, Is there any way we can upload a video to YouTube and then put the link in the switchboard so it can play as live? Wow. That’s some great questions.

[00:53:25.470] – Rudy(Switchboard)
All right. So pre-recorded video live. No, that’s not we don’t have support for that.

[00:53:31.740]
Right. Typically, when folks need to do that, they’re there loading up. Obese or ICAM or whatever piece of software they’re using, the VOD streaming that in switchboard going live. So, like, that’s the word for that. There are solutions out there. I think you guys had a couple of them. You know, some of them are companies that provide that really focus on On-Demand streaming out. That may be something to do. We. Do we want to think about that?

[00:54:01.780]
Sure, right, I mean, you know, we we think that that makes a ton of sense, but it’s just it’s so many more elements that’s tied to that that would, you know, essentially could be another product. Right. And being able to support that, because now that you have, you know, VRD and then you have scheduling. Right. And then you have storage and you have archives, you download archives. Right. Just starts to manifest.

[00:54:24.670]
Manifest. So why?

[00:54:26.570]
Well, I 100 percent agree that that is a feature for some folks that really that will need that. That’s not just something we’re focused on right now. Just to be brutally honest. You know, that’s the whole we’re all about transparency here. We’re focused on the audience element. If this campaign goes bonkers and we you know, a lot of folks do it and it’s something we’re able to do and, you know, kind of maybe. Right. But for right now, we’re we’re focusing on making it easy for you to have, you know, more eyeballs on a platform.

[00:54:57.790]
Angels question with regards to YouTube as a source. That’s a really cool idea.

[00:55:03.950]
Like, I think this is one of the things that I’m personally, you know, excited about just by being a part of this community is getting these cool feature request. I don’t know. I to tell you, got my mind racing here a no, we don’t have support for that. So let me just say that to be clear. But being able to do that, it’s something that probably makes I can see that making a ton of sense. Right.

[00:55:31.210]
And that may even be easier, faster way to provide that solution. Right. So think about it. I just said, here’s all the things that are associated with uploading video and so forth. But, hey, if it’s already on YouTube, maybe there’s a way to pull it from YouTube and then stream that out. And everything I just said goes away. So that that’s very, very interesting. So I will get that added and kind of look and like look into that.

[00:55:57.790]
So thanks for the. Again, another good product feature for sure.

[00:56:02.530] – Lindsay (AppSumo)
So on the subject of the future, a couple of people have asked Kim in back to back questions in the same minute. What is your future vision for switchboard and what are the plans for the future?

[00:56:16.330] – Rudy(Switchboard)
Hello there. So besides doing all those future requests, maybe. Right. You know, like I be, that’s that’s not good enough for the next year.

[00:56:25.610]
Yeah, that’s definitely enough, you know, for the next year or two. But part of me. And they will keep me busy. Oh, for sure. I see that already. Already what. One week into it. And and we made changes already. So which is which is great but great question.

[00:56:41.770]
So the where I see us really focusing and providing the value that we built in this. New subcategory, so think five years ago, six years ago, you had to figure out where am I going to stream video, I had to pick either Facebook or YouTube or a Ustream or just in TV or like think about some of these older platforms, a mixer or being before that, all these platforms have come and gone or migrated or consolidated. Now, that’s no longer the issue.

[00:57:12.590]
Now it’s about like it’s a given. You need to put your content on your own socials. And we want to take it a step further by now, allowing you to put it on different channels that are like minded community members or participants. Right. That’s that’s where we’re at now, where I see this really going.

[00:57:30.560]
And this is kind of the big picture is imagine all of the solo entrepreneurs, freelancers, folks that really have a passion for the type of community assemblies. And we’re doing this webinar. Right. So being able to connect to other channels that have these types of audiences that we don’t even know about and being able to build maybe as a marketplace, maybe it’s a way where I could say, hey, I want to reach, you know, entrepreneurs that have this demographic, this age group, show me channels that that makes sense for my content to be a part of and making that connection happen.

[00:58:09.650]
Right. That’s that’s the big pictures. Like I see that, you know, as one avenue. Right. Another avenue is. And that was probably a bad, bad question to ask me because I go on and on the other avenue is, is we’re starting to see other platforms. Other apps who are really focused on the product and the core competency that they’re building and say, hey, you know, switchboard like we like what you guys are doing, can we integrate?

[00:58:37.400]
Can we add what you’re doing inside of our application? So now, instead of having people manage two systems like manage one and be able to use the power, what we built inside of that one, right at the end of the day, that’s what we care about.

[00:58:51.830]
We want you to get your content everywhere, whether you’re using, you know, another Web provider or hosting platform or service provider. Let’s see if we can get that inside of that for you. So now you’re getting the best of both worlds inside of that. So that’s that’s another pretty good opportunity for us to kind of like really focus on. Think of it as like multi streaming as a service. And you’re either consuming it via our Web app or you’re consuming it via our API.

[00:59:21.440]
And that’s the API allows us to integrate to all the different platforms. So so hopefully that kind of sets the tone of where and what we we see as our North Star.

[00:59:31.010]
That’s still a good Segway. So we’ve got and I’ve counted at least three questions regarding can we stream into specific platforms? The platforms are always at least consistent with these three questions are always previous absolute deals. So I’m going to choose this one question that kind of summarizes the whole ask. Is it easy to integrate with other apps, programs such as Live Webinar, HOPPEN Air Meet Vente is another one that came up. Do I just have to set up an MP?

[01:00:04.670]
Thank you.

[01:00:06.980]
Yes, our tampoe. That’s it. Let me keep it short and sweet. No diatribe or any of that. It’s it’s custom art. And that’s what you need to do. If those platforms support that, you’re in luck.

[01:00:19.880] – Lindsay (AppSumo)
Amazing. A couple of people have also asked about I keep saying these words, these words re stream and stream.

[01:00:33.410] – Rudy(Switchboard)
So is this an alternative to those? How do you compare blah, blah, blah? I want to know, what do you guys offer that other tools are not? How do you stand apart from these other tools that they might have got it?

[01:00:46.670]
So, I mean, that’s a great question is pretty common because at the core, right, when you look at this again, back to my point of this new subcategory, live streaming was its own thing. Facebook, YouTube, Livestream, Dotcom, Ustream, like all those things are there. And now being able to go to multiple ones at the same time. That’s that’s something new, right? That’s that’s a new subcategory.

[01:01:09.950]
So while each of those products, whether it’s re stream of stream, are cassiterite, there’s there there are other coopetition. That’s kind of like how I like to look at it.

[01:01:22.490]
We’re all providing a new value to this new subcategory and we all have our spin on what we’re focusing on. Right. So there’s definitely some features that regime is doing. And Cassard are doing that streaming our streaming are providing. And by the way, congratulations on them. Right. Hoppen just acquired them for a great amount of money. So like they stuck to what they were doing, they did it really well and they made it really simple. But the point is, if you look at the underlying layer, multi streaming was what it started at and that’s what we’re doing.

[01:01:52.880]
Right. So, yes, we all are what we’ve started.

[01:01:56.600]
And while maybe streaming, they kind of did it the other way around. But anyway, a multi streaming at a core is one of the kind of the core competencies that this is a similarity. But we’re all focusing on different pieces in this in this new park with all these different sandboxes. And so for us, we’re focusing on the end. How do you get more eyeballs? How do you get more viewers? Right. And so we want to make that super easy, super simple video in.

[01:02:24.200]
Destinations go live, right? Hey, Lindsay, I want you to carry my livestream. Not a problem, Rudy Symeon invite. And now when you go live, you can go live to my channel every time like that. That should be the conversation, Craig. This new this this new term, this new way of of of socially sharing video. How do you make video go viral? Right. Like, that’s that’s how we’re thinking about it.

[01:02:50.360]
There are tons of tools or software hardware that you can produce a great quality stream. You can do graphics overlays, lower thirds, all that. But if no one’s watching it, what is the point? That’s what we’re trying this off. Harsh truth there at the end. Is it possible to have a second workflow on the same account with my subscription? If not, can I buy a second code, second one on this account?

[01:03:18.600]
DUFFING by a second one. But no, you’re actually, I don’t know, at the top of my head which tier I don’t have.

[01:03:26.500]
I should have should have had it up.

[01:03:28.260]
But if the if someone from the teams in the chat they can probably reply quickly than I can. But if you see encoder workflow and put that is a second input. So and what that allows you to do is it allows you to manage multiple encoders, multiple events concurrently. Great example. We have a customer that is a television station, so think about a television station. They have four inputs and it’s four inputs always coming in. Whether it’s the studio, it’s the the you get this the helicopter camera.

[01:04:03.960]
Right. So when they’re doing police chases, they’re actually streaming this to their YouTube channel, like I kid you not. I’ve seen this. And and so for them, that’s late breaking. And so they need the ability to be able to do that. Right. And so that’s where you’re you’re able to manage multiple inputs, have concurrent events going concurrent, streams going on and managing the outputs.

[01:04:27.210]
Like that’s that’s the switchboard element. Like that’s what we’re like really. What started as being able to put your video wherever it needs to go. Are you throwing stuff at your cat now?

[01:04:38.790]
The dog. Oh, my God. This is doing here. Thank you, Alex. In the chat for looking this up, the two encoder workflow input starts at two codes and it looks like you get a new input for each code. There you go.

[01:04:54.840]
Thanks, Alex. Appreciate it. All right.

[01:04:57.570] – Lindsay (AppSumo)
Can there be a toggle switch which can enable the stream to go live as soon as the encoder goes live? Hmm. So short answer is yes, but I guess I would love to know why, right, because, you know, you’re relying on, I guess, like blind screaming at that point, right? So you’re relying on making sure that video is being received inside of switchboard. You’re relying on that. The title and the description, you know, doesn’t matter.

[01:05:34.810] – Rudy(Switchboard)
One way you probably could do that is right now, if you if you created what we call a customer Tempy.

[01:05:42.910]
I mentioned that early in the demo where it’s not it’s not connected via API to Facebook and YouTube. So you create a customer temp and you just leave it on. So what is essentially would do is once videos present is just going to send. Right. And there’s no title. There’s no description. I, I guess technically that’s there now and there’s no need for that. That’s how you would solve for that. But if that’s unique workflow for someone, you can do that today.

[01:06:11.640]
We talked it out. Appreciate it. How can we string multiple audio sources within the video? This is also related to a previous question that I don’t know which one.

[01:06:27.420]
So I’m not the biggest audio guy. I’m sorry, but. The way it’s long as that audio track stream, data stream, whatever it is, is a part of the stream and the end point player supports multiple audio tracks or multiple, I guess, multiple audio tracks, electric track beach rexy, it should just pass through. So, like, oh, yeah. Should you say it like that. Our system is a big pass through. So as long as whatever is coming in, it’s embedded in the tapestry, it will reach the destination in that same format.

[01:07:09.220]
Right. So if you’re doing it at the source, then it should go to the destination. And hopefully that destination supports multiple audio track playback. Awesome. All right, I like this question, I want the answer to be yes. Has anyone streamed a music concert?

[01:07:28.680]
Oh, please, no. Just kidding. Yes, of course. Yes. Oh, my gosh.

[01:07:37.050]
I think, you know, I’m a big fan of like when the pandemic like that march, I think that was probably the most amount of calls that we received was around that, hey, we had this concert that was going on and how can we do this or how do we like that was we got a lot of those calls and emails around, you know, because I mean, it’s a sad right, because all these venues just had to close down.

[01:08:02.820]
And so, like, how do you put that on? So, yes, there’s definitely been concerts and shows. I’ve actually we’ve done stuff like Gibson Guitars like that was like an awesome event that we were at where anyway, sorry. Yeah. Yes, definitely concerts for sure. They did ask how did it go? So, you know.

[01:08:21.600]
Oh yeah, fine. It’s well the only so you know, if anything with the music streaming it’s got to be wary of is obviously licensing and copyright. Exactly right. So thanks. Alex again is just got to make sure that, you know, the rights to the to the content is going to the right channel. You just can’t take stuff off of, you know, in anywhere and stream that. But in a lot of perspectives, as long as you have the rights of the content, you should be good and make sure that your platform supports that as well.

[01:08:53.020]
But but yeah, you can you can totally do that.

[01:08:55.890]
Not a problem. Mike, might this question in the chat, why are you offering a lifetime deal when you’ve been in business already for a few years? It seems too good to be true.

[01:09:05.620]
Seems so. Great question. I think you said Mike. Yeah. Yeah.

[01:09:12.210]
So so for us, you know, we you know, kind of like when we started this journey, we were really scratching it itch for some of the companies that we were working with, like we were the stream guys. We were the the guy that came in and helped take the video signal and then coordinate all the efforts to get the video out to all the different destinations and. With anything like in a world of entrepreneurship, you it’s always great when you’re solving a problem that you experienced first and that’s what switchboard came from.

[01:09:43.960]
It’s like I can recall a time when I was I felt like that’s just not going to happen. Like there’s no way. Right. Like and it’s like, OK, we got to figure out ways to make this happen. So, like, that’s, you know, fasttrack. That’s what we did. So for us, what we we offer did we offered it in a way where it’s like, hey, we’ll just put it out to the world and they will come kind of approach.

[01:10:06.100]
And, you know, some cases that’s obviously not the best thing to do.

[01:10:08.770]
And so now we want to really, for sake a lack of words, just have a like a launch, if you would, you know, just really start the year off really well to kind of get the word out, to start being more, you know, involved in a community and and really focus on educating, you know, why and how you can use a product like ours to really, you know, again, you hear me saying the same thing, but get more viewers an eyeball, because that’s exactly what we did for these bigger events.

[01:10:41.560]
You know, we saw this happening and so that’s why we built this product. So for us, this is like and just for we’ve got we’re not doing events anymore. Right. So it’s it actually, you know, turned into a business that is hard to scale. Right.

[01:10:55.480]
And I’m actually I’m glad we decided not to because, you know, fortunately, that’s that’s a business that’s suffering right now. Right. You know, and everything had to with the virtual. So anyway, so our goal is really like, hey, here’s our product. We want feedback. Got that. We’re getting a ton of that. We’ve been in the space. Yes. For for a period of time. And now we want to take all of that feedback and really start focusing on the things that we believe that matters.

[01:11:21.310]
And while we do that, we want to do what we want, you know, feedback from the community. We want to make sure that we’re building a product that can enable you to do more. Right at the end of the day, we want to build a productivity play because streaming it more to one destination for lack of it’s a tool like just be honest, right? It’s a tool. As you can see, there’s other competitors in other companies that have now added that.

[01:11:45.160]
And we knew that because that’s we were building a tool for our own use. And so so for us, how do you maximize that tool and what you do with the powers that be bestowed upon you that that’s what we’re trying to solve for. And so. So, yeah. So that’s hope. Hopefully that was an answer that, you know, from for Mike.

[01:12:04.240]
I feel like I can also say I talked to a lot of partners that have established products like we recently had, just Scarra, which does accounting software. They they they’ve been around for ten years. They launched with us because, one, the similar feedback is super valuable. Agreed. And to what you were saying, what you mentioned briefly was just like the idea of a launch, like when you’re creating and pushing updates regularly, there isn’t this like big campaign behind.

[01:12:33.310]
This is not exactly. Oh, I meant yeah. Just go after team members. They they love answering emails and and feedback and commentary like it’s.

[01:12:43.930]
But I will say this. I tell you one thing that you know, just what we’ve learned over the week. It’s we’re coming together as a team. I mean, I’m just being honest, right? Like we’re coming together as a team. We’re talking about it. We are, you know, acknowledging some of the feedback we’re acknowledging like. Huh. So, yeah, we were thinking about it like this because to your point, we’ve been in this space for a period of time.

[01:13:07.810]
But, wow, imagine if we’re able to do this for for Mike and to be able to do this for these people, then they could go out and become like switchboard ambassadors. Now they’re going out and building businesses, creating services, job creation, doing events, and they’re leveraging switch. We’re behind the scenes because they got this cool, little awesome product that, you know, other than us using it for our customers, there were no one knew about it.

[01:13:31.090]
So to correct this is definitely, you know, a launch, a product launch for us. And we. Yeah, not I think that never done it. We’ve done a blog post, but we didn’t have any bloggers. Right. People to subscribe to our blog.

[01:13:45.920]
So like it, it’s like we’re dog food.

[01:13:49.270]
And yet, you know, so I’ve heard this before from from partners and I think that’s fun. I like that. I’m happy that we could give this to you. Mike did say that this is a very helpful answer and that this tool seems like a game changer.

[01:14:05.710] – Lindsay (AppSumo)
And that’s Big Mike Yurok, your rockstar. Mike, appreciate it. All right. Sometimes we may not have a chance to get to every single question, but I’m going to try to get through a few more in the Q&A. Now, what does the invite look like to the recipient?

[01:14:23.470] – Rudy(Switchboard)
Oh, let’s see.

[01:14:25.690]
Give me let’s do this. Can we can I’m I try to multitask. Yeah, for sure. Because it’s my bad. My purpose. I was. Ill prepared, I’m going to try to log into my personal account, right, because that’s why I sent it to actually let me just do this again.

[01:14:45.110]
If we could take another question from that, a second question in that group. So how much does my bandwidth requirement vary by the number of recipients? No, it doesn’t matter, so once treatment to switch switchboard can support however many people are tuning in on Facebook, on YouTube, on Twitter, on Twitch, because those are the one those platforms are serving the masses. So. So, yeah, it doesn’t sky’s the limit. It doesn’t it doesn’t matter as long as if you want to go bring down YouTube then go for it.

[01:15:20.830]
Right. Have fun. We love to see that happen. Well, in a good way and a good way for a lot of it, it’s not in a bad way. All right, does your app have minimum recommended computer specs besides adequate Internet connection? Internet. Well, remember, it’s called base, right? So you’re going to be beholden to whatever type of code or you’re using on your computer or desktop.

[01:15:59.770]
So as long as you have Internet connectivity and you have, you know, a browser. Right. You should be good to go. Now, I will say with regards to the actual encoder in live streaming, it’s all about upstream. So you can have this awesome gig, Internet connection and amazing download speed. But if you’re upload speed is, you know, small or it’s a small number, then that’s going to have a major, major impact on what you’re able to stream and also the quality of the stream.

[01:16:33.650]
So so that that that really matters. So I would say, just as a rule of thumb. Really, if you’re trying to stream like a high bit rate, you should at least have doubled the Internet upload stream capacity just to be on the safe side and minimum upload speed of. Now, some people will say 10 megabits, but even if you’re at home, you know, some cable providers want to provide that minimum five I think would be good as long as the stream is below that.

[01:17:01.930]
And now that’s the bare minimum. But if you can get, you know, 10, 15, 30, five up, that’s that’s what really, really matters. Awesome, thank you. Let me so here I can let me share my screen again, I. I can show. I think I can. It can’t multitask here. I’m sorry, you can you can add another because I’m going to share my screen once I get rid of all these tabs.

[01:17:38.000]
Here we go. The number of destinations or the number of active and streaming at the time, correct? A number of destinations, so the number of destinations is the maximum amount of active and streaming at the same time. Yes, that is correct. So so, for example, I’m sorry, I was going to say that’s going to be our last question besides this one.

[01:18:04.510]
So let’s say you are at the five code, I believe the max to 60 destinations. You can, in theory, have, you know, a hundred different destinations over the course of doing business inside of switchboard. But only 60 of them could go live at one time. And I would love to see you go live to 60 different destinations because that shows that’s real awesome event. And here’s an example of that stream of show that I did do. Right.

[01:18:31.240]
So I sent it to myself and this is what it looks like. So it’s like, hey, you you know. Actually, this is. This is what I get after I authorize it. So this isn’t this isn’t the invite. It looks really, really scimitars. I’ve missed it. I’m not in my email right now. But this is basically once you share it, you get an invite to let you know that, hey, you’ve shared your streams, this channel.

[01:18:58.570]
And if you want to go back and revoke that channel destination, you’re able to do that by clicking on that link and then go back and do that. So. So that’s this is what it almost looks like. It looks like this, but it just says share my channels. But yeah. Very nice.

[01:19:17.770]
Thank you very much, Sudmalis. We’re going to go ahead and wrap this up here. Somebody did say I have never been as excited for a product than I have been for this one. Fantastic.

[01:19:30.800]
Glad we could help. Yes. Thank you so much for hanging out with us today. We’ve been here for a little while, so it’s about time for us to call it. I call it a day. Thank you so much for giving us such thorough answers and walking us through the platform. Harry said this was dope. I am glad to hear it. How are you?

[01:19:49.270]
The big dog? I’m sorry I didn’t do the whole name.

[01:19:53.020]
You’re right, Harry. The big dog is dope. Dope is my words. That makes me excited. And thank you. Great webinar from Tom. Awesome. Thanks. All right. You guys are rock stars. Thank you so much for hanging out with us. You’re not already. What are you doing? You go to ABC dotcom slash switchboard right now. You’re reading your codes starting at fifty nine dollars for a lifetime deal course. This is backed by ABC most 60 day guarantees.

[01:20:14.380] – Lindsay (AppSumo)
You can go ahead, get set up, play around with it, see how it works for you. Once you’ve totally fallen in love with the tool, go ahead and leave those reviews on the deal page. We love to read them currently have a five TOCO rating, although I’m sure you guys can all believe that by now. And then, of course, if you have any more questions, I’m so sorry that we didn’t get to them today.

[01:20:33.730]
You can leave those questions on the deal page. I’m sure they’re excited to talk to you. And thank you. Thank you. Thank you so much, Rudy. I hope you guys have a good one.

[01:20:42.130]
Thank you. Take care. Bye bye. Bye.

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