by Darren | Jun 2, 2023 | Marketing, SaaS Growth, SaaS Metrics
Boost Your SaaS LTV Without Sacrificing Customer Satisfaction You’ve poured your heart and soul into building a successful SaaS business. You’ve implemented an effective marketing strategy, built an amazing software, and now you’re reaping the...
by Darren | May 11, 2023 | Marketing, SaaS Metrics
What to Do When Your SaaS ARR Goes Down In the world of SaaS, there are two major metrics that dictate a company’s success: Annual recurring revenue (ARR) and customer churn. Churn is the rate at which customers leave a company, and ARR is the amount of...
by Darren | May 11, 2023 | Marketing, SaaS Metrics
SaaS Conversion Rate Benchmarks To Watch Out For In 2023 For marketers and salespeople, the conversion rate is one of the most important metrics to track. After all, it’s the key to growing your business — and ensuring that all those leads you’re generating are...
by Darren | May 11, 2023 | Marketing, SaaS Metrics
What Is The B2B SaaS CAC Benchmark For 2023? Customer acquisition cost (CAC) is one of the most important SaaS metrics you need to track. After all, winning new customers for your business-to-business or B2B SaaS company is one of the most important factors for...
by Darren | May 10, 2023 | Marketing, SaaS Metrics
10 SaaS Marketing Benchmarks To Look Out For This 2023 Sometimes, it’s not enough to merely track the key performance indicators (KPIs) needed for your SaaS business. At some point, you have to know whether or not your current metrics are good enough....
by Darren | May 10, 2023 | Marketing, SaaS Growth, SaaS Metrics
SaaS Spending Benchmarks For Different Types Of SaaS Companies “You have to spend money to make money.” Every entrepreneur and investor knows this all too well. In the business world, you need to shell out some kind of capital in order to make a return on your...
