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What to Do When Your SaaS ARR Goes Down

What to Do When Your SaaS ARR Goes Down   In the world of SaaS, there are two major metrics that dictate a company’s success: Annual recurring revenue (ARR) and customer churn. Churn is the rate at which customers leave a company, and ARR is the amount of...

What Is The B2B SaaS CAC Benchmark For 2023?

What Is The B2B SaaS CAC Benchmark For 2023?   Customer acquisition cost (CAC) is one of the most important SaaS metrics you need to track. After all, winning new customers for your business-to-business or B2B SaaS company is one of the most important factors for...
Ken Moo