by Darren | Sep 1, 2022 | Marketing, Email Marketing, SaaS Marketing, SaaS Strategy
How to Improve Email Marketing for B2B SaaS Email marketing is a great way to promote your B2B SaaS product. But if you want to get the most out of it, you need to make sure that your emails are getting the clicks and conversions you want. In this article,...
by Darren | Aug 22, 2022 | Marketing, B2C Marketing, Content Marketing, SaaS Marketing
The SaaS Business’ Ultimate Guide To B2C Content Marketing According to a survey by Content Marketing Institute, 61% of business-to-consumer (B2C) companies are expecting to invest more resources into their content marketing efforts. Sure, it’s easy to...
by Darren | Aug 22, 2022 | Marketing, SaaS Marketing, Video Marketing
21 Must-Try Marketing Video Ideas For SaaS Businesses Some say that video is the future of content marketing. In fact, when Semrush launched a survey for 1,500 businesses, 37% of their respondents said that video is their best-performing content type. But...
by Darren | Aug 16, 2022 | SaaS Marketing, Email Marketing, Marketing
When Is The Best Time To Send A Marketing Email From Your SaaS Business? Email marketing is one of the classics when it comes to digital marketing for SaaS businesses. It’s a great way to stay in touch with your customers and keep them updated on...
by Darren | Jul 22, 2022 | Marketing, Email Marketing, Inbound Marketing, SaaS Marketing
How Can Email Marketing Fuel Your Overall Inbound Strategy? Did you know that there are currently more than 4 billion active email users every day? In fact, that number is projected to soar up to 4.6 billion by 2025. This just goes to show that email marketing...
by Darren | Jul 11, 2022 | Marketing, Email Marketing, SaaS Marketing
How To Do Email Marketing For SaaS Businesses According to a statistics report by HubSpot, email marketing can generate a return on investment (ROI) of up to 4,200%. Imagine that. For every dollar you spend on it, you earn $42. That just goes to show how...
