by Darren | Jan 23, 2023 | Marketing, SaaS Growth
15 Most Common SaaS Revenue Models and Cost Structures In the SaaS industry, your success depends on two things: understanding and executing the right revenue model for your SaaS business and pricing it correctly. But with so many different models to choose...
by Darren | Jan 18, 2023 | Marketing, Fractional Marketing, SaaS Customer Journey, SaaS Growth
The Two Main Keys to Successful SaaS Customer Service Revealed Do you want to create a successful SaaS customer service strategy? If so, you need to focus on both building superior products and improving customer experience. Data show 85% of SaaS customers...
by Darren | Jan 18, 2023 | Marketing, SaaS Growth
A Comprehensive Guide to Implementing a Customer Loyalty Program For SaaS Customer loyalty programs are an effective way to create and maintain relationships with your SaaS customers and strengthen your brand’s loyalty. When implemented correctly, customer...
by Darren | Jan 16, 2023 | Marketing, SaaS Growth
The Ultimate Guide To B2B SaaS Lead Generation According to Ruler Analytics, 91% of business-to-business (B2B) marketers say that lead generation is their most important goal. After all, you need leads to fill your SaaS sales funnel and drive revenue. You could...
by Darren | Jan 10, 2023 | Marketing, SaaS Growth
How Fast Should SaaS Startups Get Customers? If you’re a SaaS startup founder, you may be wondering how quickly you should start acquiring customers. The answer, unfortunately, is not as simple as it may seem. There are a number of factors that...
by Darren | Jan 5, 2023 | Marketing, SaaS Growth, SaaS Metrics, SaaS Strategy
What Is MRR in SaaS: How to Calculate and Boost for Growth The SaaS market value is projected to be $152 billion in 2021 and to increase to $208 billion by 2023. The market has grown exponentially and is now more competitive than ever. If you want your SaaS...
