by Darren | Jul 13, 2023 | Marketing, SaaS Growth, SaaS Marketing, SaaS Strategy
Are you a SaaS founder looking for ways to leverage the power of partnering with other businesses in order to scale more quickly and efficiently? If so, then it’s time to check out a SaaS marketplace. The popularity of SaaS marketplaces is growing exponentially as...
by Darren | Jul 13, 2023 | Marketing, SaaS Growth, SaaS Strategy
If you’re a SaaS business founder, it’s time to start thinking about creating a partner program. Partner programs can be a great way to drive more sales and grow your business. A study by SaaS capital that these programs can boost over 21% of revenue....
by Darren | Jul 7, 2023 | Marketing, SaaS Marketing
When you’re hiring a new SaaS marketing manager, there are certain questions you need to ask in order to make sure you’re getting the best possible candidate for the job. According to U.S. Government’s estimate, bad hiring can cost businesses at least 30% of the...
by Darren | Jul 7, 2023 | Marketing, SaaS Marketing
As a business founder, you’re likely wearing many hats and responsible for many different aspects of your company. But what about marketing? Do you have someone specifically devoted to marketing tasks and responsibilities? If not, it may be time to consider...
by Darren | Jul 7, 2023 | Marketing, SaaS Marketing
As your business grows, you’ll need to start thinking about hiring a SaaS marketing manager. This person will be responsible for growing your customer base and ensuring that your marketing efforts are effective. Recent data show SaaS businesses are investing...
by Darren | Jul 7, 2023 | Marketing, SaaS Marketing
It’s no secret that a strong marketing strategy is key to any successful SaaS business. No wonder, recent data show SaaS companies spend the highest of their revenues on sales and marketing, delving into up to 50% of their budget. But what if you don’t...
