by Darren | Oct 18, 2022 | SaaS Marketing
What Is B2B SaaS Marketing? B2B SaaS stands for business-to-business Software-as-a-Service. With that being said, B2B SaaS marketing encompasses all marketing strategies or activities targeting other businesses with the aim of selling software subscriptions.... by Darren | Oct 18, 2022 | SaaS Marketing
10 Reasons to Hire a SaaS Marketing Strategy Advisor There’s no question that a well-executed SaaS marketing strategy is essential for success. No wonder, recent data show SaaS businesses spend about 18% of their revenues on sales tactics and initiatives. ... by Darren | Oct 14, 2022 | SaaS Marketing
How to Create an Affiliate Program For Your B2B SaaS Business Setting up an affiliate program for your B2B SaaS business can be a great way to increase sales and grow your user base. But how do you go about creating an affiliate program that’s right for... by Darren | Oct 14, 2022 | SaaS Marketing
The Ultimate Guide to SaaS Email Marketing In fact, about 8 out of 10 B2B marketers say their most used form of content marketing is the email newsletter. That means that email is still a relevant and powerful marketing tool in the modern world. Of course, as... by Darren | Oct 13, 2022 | SaaS Marketing
How to Structure The Best B2B SaaS Marketing Team There’s a lot of work that goes into building a successful B2B SaaS company. And, as the SaaS founder, you’re probably wearing many hats and responsible for overseeing all aspects of your business....